Build a B2C app — consumer-grade UX, scalable from day one.
B2C apps are won on experience. If the onboarding is confusing, users churn. If the core loop isn't clear, users don't return. RCB Software builds B2C apps with consumer-grade UX: fast, obvious, and delightful.
Consumer app founder who needs a B2C web or mobile application with consumer-grade UX, fast onboarding, and a clear retention loop
B2C apps fail because of one metric: Day 7 retention. If 7 days after sign-up less than 25% of users are still active, the app's core loop isn't working. The product hasn't yet found the behavior it wants users to repeat.
B2C app fundamentals:
- Time to value — how quickly does a new user experience the core value? Under 2 minutes is a good target.
- Core loop — what's the action users repeat? What's the reward? What's the trigger to come back?
- Notifications — the right push notification at the right moment doubles day-7 retention
- Social mechanics — does the app get better when others use it? Network effects create defensibility
B2C vs B2B technical differences:
- No multi-tenancy (individual accounts, not org accounts)
- Push notifications are a primary engagement channel
- Social graph or connections model
- Content or data that personalizes per user
- Viral mechanics (share, invite, referral)
B2C application deployed — consumer-grade onboarding, core value loop, retention mechanics, and scalable infrastructure
Frictionless onboarding
sign up with Google/Apple, personalization in 3 steps
Core feature
the repeatable action that creates value
Push notifications
web push (PWA) or mobile (via React Native or Expo)
Social or personalization layer
makes the app better over time
Growth mechanics
referral, share, invite functionality
Analytics
activation, retention, engagement metrics
One honest number to start.
Fixed-scope, fixed-price. The number below is the starting point — final scope is built from your brief.
B2C application deployed — consumer-grade onboarding, core value loop, retention mechanics, and scalable infrastructure
Three steps, every time.
The same repeatable engagement on every project. No surprises, no mystery, no billable ambiguity.
Brief & discovery.
We send you questions, then get on a call. Output: a written scope with every step, feature, and integration listed.
Build & ship.
Fixed schedule, weekly reviews. No scope creep unless you change the scope — and if you do, we reprice it transparently.
Warranty & retainer.
30-day warranty on every launch. Most clients stay on a monthly retainer for ongoing features and maintenance.
Why Fixed-Price Matters Here
B2C apps have defined onboarding, core loop, and retention mechanics. Fixed-price from the spec.
Questions, answered.
Depends on the use case. Consumer finance, productivity, and media: web app works. Social, fitness, and location-based: mobile app. Both: phased build, web first.
The spec process maps the shortest path from sign-up to first value moment. Every step that can be removed is removed. Onboarding is designed before any code is written.
Tell Ryel about your project.
Describe what you’re building and what outcome you need. You’ll have a written, fixed-price scope within the week.