Ecommerce beyond what Shopify can do.
Shopify handles standard ecommerce. When the business model requires custom logic — subscription boxes, wholesale + retail, digital downloads, B2B pricing tiers, custom checkout flows — a custom build is the right solution.
Need ecommerce development beyond what Shopify or standard platforms support — custom business logic, non-standard checkout, or B2B requirements
Standard ecommerce platforms (Shopify, WooCommerce) cover standard ecommerce. The edge cases where custom development is necessary:
B2B pricing tiers: Different prices for different customer segments. Wholesale vs retail. Volume discounts. Contract pricing. Shopify can approximate this with apps; it's brittle at scale.
Subscription + one-time purchase: A box subscription with add-on one-time items. Standard platforms handle either subscriptions or one-time; combining them reliably requires custom logic.
Digital products with access control: Software licenses, course access, document downloads — where access must be revoked on refund and granted on purchase.
Custom checkout flow: Requirements that Shopify's checkout doesn't support — multi-step customization, bundle builders, configuration-to-price calculators.
Integration with ERP/inventory: Real-time inventory sync with NetSuite, SAP, or custom inventory systems that Shopify can't sync reliably.
Multi-currency, multi-region: Complex tax and pricing rules across markets that go beyond Shopify Markets.
Custom ecommerce application with the specific business logic that standard platforms can't handle
Product catalog
with variants, pricing rules, and inventory
Cart and checkout
with Stripe payment processing
Order management
status tracking, fulfillment workflow
Customer accounts
with order history
Custom logic
specific to the business model
One honest number to start.
Fixed-scope, fixed-price. The number below is the starting point — final scope is built from your brief.
Custom ecommerce application with the specific business logic that standard platforms can't handle
Three steps, every time.
The same repeatable engagement on every project. No surprises, no mystery, no billable ambiguity.
Brief & discovery.
We send you questions, then get on a call. Output: a written scope with every step, feature, and integration listed.
Build & ship.
Fixed schedule, weekly reviews. No scope creep unless you change the scope — and if you do, we reprice it transparently.
Warranty & retainer.
30-day warranty on every launch. Most clients stay on a monthly retainer for ongoing features and maintenance.
Why Fixed-Price Matters Here
Ecommerce scope is the product catalog, checkout flow, and business model rules. Fixed-price.
Questions, answered.
If the business model fits Shopify's standard model (products, variants, standard checkout): stay on Shopify. Go custom when Shopify's limitations are actively constraining the business.
Tell Ryel about your project.
Describe what you’re building and what outcome you need. You’ll have a written, fixed-price scope within the week.