Beyond Webflow — when the marketing site needs to be part of the product.
Webflow is excellent for marketing sites that don't connect to application data. When the site needs dynamic content from the database, authenticated sections, or a checkout flow that connects to the application — Next.js is the right choice over Webflow.
Using Webflow for a marketing site that needs to connect to application functionality — authenticated sections, dynamic data, or custom checkout
Webflow is the right tool when:
- Marketing site managed by non-developers
- No dynamic data from the application database
- No authenticated sections
- Standard e-commerce is via Webflow Ecommerce
Webflow creates problems when:
- The site needs to show data from the application (user counts, dynamic pricing, real-time content)
- Authenticated users need a different experience on the marketing site
- The checkout connects to a custom billing system
- Performance optimization requires more control than Webflow allows
The integration workarounds:
Companies often try to bridge Webflow with application data using Zapier, Make, or custom API calls embedded in Webflow via <script> tags. These work initially and become brittle under load.
The better approach: When the marketing site is becoming the application: move it to Next.js. The same framework for both. No cross-domain complexity, no session cookie problems, no integration fragility.
When to stay on Webflow: If the marketing site is genuinely separate from the application (no shared auth, no shared data), and non-technical marketers manage the content: Webflow is the right tool. Don't migrate for the sake of it.
Marketing site moved to Next.js with the application — unified codebase, dynamic content, and no cross-domain complexity
Marketing site rebuilt
in Next.js with Tailwind
CMS integration
(Sanity or MDX for blog/content)
Application data
embedded in marketing pages (server-side)
Authentication
integration for gated sections
Performance
optimized (Webflow → Next.js is typically faster)
One honest number to start.
Fixed-scope, fixed-price. The number below is the starting point — final scope is built from your brief.
Marketing site moved to Next.js with the application — unified codebase, dynamic content, and no cross-domain complexity
Three steps, every time.
The same repeatable engagement on every project. No surprises, no mystery, no billable ambiguity.
Brief & discovery.
We send you questions, then get on a call. Output: a written scope with every step, feature, and integration listed.
Build & ship.
Fixed schedule, weekly reviews. No scope creep unless you change the scope — and if you do, we reprice it transparently.
Warranty & retainer.
30-day warranty on every launch. Most clients stay on a monthly retainer for ongoing features and maintenance.
Why Fixed-Price Matters Here
Webflow migration scope is the page count and the dynamic content requirements. Fixed-price.
Questions, answered.
With a headless CMS (Contentful, Sanity): yes, for content-managed sections. For developer-managed code sections: no. Scope the editable vs static sections as part of the migration specification.
Tell Ryel about your project.
Describe what you’re building and what outcome you need. You’ll have a written, fixed-price scope within the week.